The 2024 Wrap

This year's greatest hits, next year's favorites. Ring in 2025 with our roundup of best-selling beauty.

2024 New Launches

OUR SHADE MATCH GUARANTEE

One Foundation Sold Every 15 Seconds

Your perfect match matters. That's why we make it easy to find your fit with FREE shipping and returns on every foundation, every time.

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Find Your Foundation

DA 19.99

DA 19.99

DA 19.99

DA 19.99

DA 19.99

DA 19.99

DA 19.99

Applying Your Foundation

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Beautiful Finish Foundation Brush

Designed to fit perfectly into the lids of our award-winning ORIGINAL and MATTE Foundation pots, and to be used with the Swirl, Tap, Buff application method.

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Luxe Performance Brush

A foundation brush with dense, tapered fibers, which mimics the shape of your fingertips. It provides smooth, flawless coverage when paired with liquid or pressed powder foundation.

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Smoothing Face Brush

A dual-fiber synthetic foundation brush that pairs well with tinted moisturizer and other creamy formulas for quick application and an airbrushed finish.

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