Foundation

Whether you like full coverage foundation makeup, a sheer powder foundation, or a tried-and-true liquid foundation, bareMinerals has you covered. No matter your skin type or tone, we have a (Clean! Cruelty free! Derm-tested!) foundation for you. Pair with our makeup brushes for a flawless application every time.

Our moisturizing powder foundation is an Allure Beauty winner for good reason. As the #1 mineral foundation in the U.S., you can expect buildable coverage, clearer-looking skin, and all-day wear. This powder foundation with spf comes in a wide variety of shades, so anyone can start looking and feeling their best.

Mineral makeup is kind of our thing which is why we’ve formulated mineral powder foundation, matte powder foundation, mineral liquid foundation–just to name a few. We believe in the power of clean, skin-improving ingredients like mica and bismuth oxychloride that provide a luminous finish with a silky, non-drying feel. Experience the power of mineral makeup today.

Achieving a smooth and natural foundation application involves a few steps. Begin with a clean and moisturized face. If desired, use a primer to create a smooth canvas. Choose a foundation shade that matches your skin tone. The bareMinerals technique of Swirl, Tap Buff is perfect for Loose Foundation. SWIRL a small amount of foundation in the cap until it disappears into the Beautiful Finish Foundation Brush.
TAP away any excess. BUFF onto your skin in circular motions. This activates the minerals and transforms them from a powder to a silky cream. Repeat until you’ve achieved the coverage you want, from sheer to full. Blend the foundation seamlessly into your neck and hairline to avoid any noticeable lines

Ingredients and formulation are what separates mineral foundation from other types of foundation. Mineral foundation is typically made from finely ground minerals such as zinc oxide, titanium dioxide, and mica. It's known for being lightweight, providing buildable coverage, and often offering a more natural finish. Because of its non-comedogenic properties, it’s often recommended for those with sensitive or acne-prone skin. Other types of foundation may contain different ingredients and offer various levels of coverage and finish.

Depending on your look and preference, concealer can go on before or after foundation. Applying it after foundation is more common. It allows you to see how much coverage you really may need and brighten certain areas of your face. Concealer is used before foundation when one is using it to color correct. Applying it before helps neutralize discoloration, and then foundation is used to even out the skin tone.

Choosing your concealer shade depends on what you want to use it for. To highlight and brighten areas of your face, like your under-eye and bride of your nose, choose a slightly lighter shade. To cover blemishes and imperfections, choose a shade that matches your foundation and skin tone.

Brushes offer precise application and are particularly helpful when you want to achieve a more airbrushed look. To apply foundation with a brush, select a foundation brush with dense, synthetic bristles. Dispense a small amount onto the back of your hand or a makeup palette. Dip the brush in the foundation, ensuring it is even across the brush to assure you don't overapply your foundation. Begin applying foundation in the center of your face, using circular or upward motions to blend the foundation outward. *Pro Tip: blend along jawline and hairline have a seamless finish.

Check the usage details of whichever foundation you are using for more information on application.

In order to find your foundation shade, first, you must figure out whether you have warm, cool, or neutral undertones. If you have greenish veins, you have a warm undertone, blueish veins have cool undertones, and if you have a mix of both you are a neutral undertone. You can also use jewelry to determine your undertone. If gold pops on your skin, you likely have a warm undertone, silver for cool undertones and if you can wear both, you are probably neutral. If testing in person, try a few shades along your jawline, and the one that disappears seamlessly into your skin is likely the best match. If you can't decide between two close shades, opt for the one that blends more naturally with your neck. If you are trying to identify your shade online, use our Foundation Shade Finder or Foundation Quiz.

To match foundation, swatch a few options on your jawline in natural light. The shade that disappears without leaving a noticeable line is the right match. It's essential to consider your undertone as well—choose warm-toned foundations for warm undertones and cool-toned ones for cool undertones. If you're in between shades, you can mix them for a customized match.

The first things to consider are the wear claims of the foundation and its formula. Some foundations can be worn up to 24 hours. The duration of foundation wear can vary depending on your skin type and whether you use primers or setting products. To extend its longevity, use a primer before application, set with powder, and finish with a setting spray.

Start by cleansing and moisturizing your face. Before applying liquid foundation, apply a primer if desired. Choose a liquid foundation shade that matches your skin tone. Dispense a small amount on your hand. Use a brush, sponge, or your fingers to apply from the center of your face, blending outwards. Pay attention to areas needing more coverage, hard to reach areas like around your nose, and along your jawline and hairline for a seamless look.

When applying powder foundation, start with a clean, moisturized face. Use a dense brush to pick up the product. Apply using circular motions, starting from the center and working outward. Build coverage as needed. BareMinerals has powder foundation in both natural and matte formulas. Both are lightweight on the skin.

While concealer can be used to cover blemishes, dark circles, and spots, it's not ideal as a full-face foundation replacement. Concealers are often heavier and more concentrated. However, in a pinch, you can mix a small amount of concealer with a moisturizer to create a lighter coverage base.

Typically, contouring is done after applying foundation. Foundation creates a uniform base, and contouring adds depth and dimension. Applying contour after foundation helps blend the contours seamlessly for a natural look. However, some makeup artists reverse this order for avant-garde looks.

Setting powder is usually applied after foundation. Once you've applied your foundation, use a fluffy brush to lightly dust translucent setting powder over your face. This helps set the foundation and create a smooth, matte finish.