EFFORTLESS EYES,
EVERY TIME

From mascara to liquid shadow, mineral-
powered eye makeup that pairs and builds
with ease. Clean, cruelty-free, and made to stay.

GEN NUDE® Liquid Mineral Eyeshadow

Mineral-powered liquid-to-cream eyeshadow.

£18.00

+1 Shades

COMPLEXION RESCUE® 3-in-1 Eye Brightener Mineral SPF 30

Brightens, hydrates and protects with Mineral SPF 30.

£23.00

MINERALIST® Micro-Defining Eyebrow Pencil

Micro-tip brow pencil that creates ultra-precise hair strokes.

£20.00

MINERALIST® Lasting Eyeliner

For people who are tired of their eyeliner having commitment issues. Stays put. Period.

£23.00

+3 Shades

STRENGTH & LENGTH® Serum-Infused Mascara

Lift now, stronger later.

£25.00

Loose Mineral Eye Color

Mineral eyeshadow that blends like butter and builds on your terms

£19.00

+3 Shades

LASHTOPIA® Mega Volume Mineral-Based Mascara

Mineral mascara for volumized, nourished lashes—no clumps, no drama

£25.00

STRENGTH & LENGTH® Eyebrow Gel

Brow gel that tints, shapes and defines, promoting visibly fuller brows over time.

£20.00

MAXIMIST® Phyto-Fiber Volumizing Mascara

Infused with fortifying ingredients for visibly thicker lashes over time.

£25.00

PRIME TIME® Eyeshadow Extender

Silicone-free eyeshadow primer that extends eyeshadow wear for 24 hours

£19.00

MINERALIST® Rosewood Eyeshadow Palette

6 richly pigmented, ultra-blendable fresh-picked rose and pink shades.

£31.00

Mini MAXIMIST® Phyto-Fiber Volumizing Mascara

A volumizing mascara made with Orange Peel Fibers for instant maxed out volume. Infused with fortifying ingredients for visibly thicker lashes over time.

£15.00

MINERALIST® Burnished Eyeshadow Palette

6 richly pigmented, ultra-blendable warm amber and charcoal shades.

£31.00

MINERALIST® Warmth Eye Palette

6 richly pigmented, ultra-blendable bronzed shades in a range of finishes.

£31.00

MINERALIST® Heathered Eyeshadow Palette

6 richly pigmented, ultra-blendable heathered purple shades.

£31.00

Discover More About Eye Makeup

Looking for New Eye Makeup Products? 

From talc-free eyeshadow palettes and primers to liquid eyeliner and mascara, we have all the clean eye makeup products you need. Update your cosmetic bag with good-for-you eye makeup that’s perfect for everyday wear or full-glam events. Discover all your favorites at bareMinerals today.

Why You Need An Eyeshadow Primer 

If you want to get the most out of your eye makeup look, you need an eyeshadow primer. Ours extends your makeup’s wear for 24 hours, boosts eyeshadow vibrancy, and visibly smooths any imperfections you may have on your eyelids. It’s the best way to ensure you’re getting true colour payoff, and honestly, who wouldn’t want that?

Finish Your Look With An Eye Highlighter

There’s something so glam about dabbing a shimmery eyeshadow topper, or eye highlighter, on the center of your lid once you’ve applied your normal eyeshadow. It adds dimension and colour in a fun, unexpected way. And our loose mineral eye color is the perfect eye highlighter. Try shades Nude Beach or Queen Phyllis for an effortlessly chic eye makeup look.