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ORIGINAL Pure Serum Radiant Natural Liquid Foundation Mineral SPF 20

Regular price  £37.50

Serum foundation improves skin smoothness and protects with SPF 20.

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Making a selection within this select dropdown may cause your selected shade to change and in turn, the content (product images associated with the shade) on this page to change. The following select dropdown will show a filtered list of the product's variants based on the selected shade group.

FREE OF:

Silicone-free, Fragrance-free, Chemical screen-free, Oil-free, Gluten-free


WHAT IT IS:

SO PURE. SO TRUE. SO YOU. New Original Pure Serum Liquid Foundation is infused with 93% skincare ingredients and Mineral SPF 20 for a naturally radiant finish - clinically proven to improve skin smoothness in 7 days.*​

WHAT IT DOES:

New Original Pure Serum Liquid Foundation is first-of-its-kind formula infused with 93% PURE SKINCARE ingredients - giving a true-to-skin radiant finish with medium coverage.

Plumping HYALURONIC ACIDS + hydrating GLYCERIN + skin nourishing WHITE WATER LILY flower for SMOOTHER SKIN IN 7 days*.


WHY YOU'LL LOVE IT:

Weightless on the skin, with no white cast, it contains NON-NANO TITANIUM DIOXIDE active to protect skin from damaging UVA, UVB, free-radicals + infrared sunlight with broad-spectrum SPF 20.
  • Ideal for all skin types – even the most sensitive.
  • Non-comedogenic
  • Vegan
  • Available in 20 inclusive shades.

CONSUMER TESTED:

  • Clinically proven to improve skin smoothness in 7 days*
  • Improves skins tone and minimizes pores over time
  • Delivers all-day feather-light, naturally radiant finish
  • Protects against UVA/UVB rays with broad spectrum mineral SPF 20

    *Based on a clinical test by an independent lab

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