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ORIGINAL Pure Serum Radiant Natural Liquid Foundation Mineral SPF 20

4.3
Rated 4.3 out of 5 stars
4.3 Stars (8 Reviews)

Regular price  £37.50

Serum foundation improves skin smoothness and protects with SPF 20.

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FREE OF:

Silicone-free, Fragrance-free, Chemical screen-free, Oil-free, Gluten-free


WHAT IT IS:

SO PURE. SO TRUE. SO YOU. Original Pure Serum Liquid Foundation is infused with 93% skincare ingredients and Mineral SPF 20 for a naturally radiant finish - clinically proven to improve skin smoothness in 7 days.*​

WHAT IT DOES:

Original Pure Serum Liquid Foundation is first-of-its-kind formula infused with 93% PURE SKINCARE ingredients - giving a true-to-skin radiant finish with medium coverage.

Plumping HYALURONIC ACIDS + hydrating GLYCERIN + skin nourishing WHITE WATER LILY flower for SMOOTHER SKIN IN 7 days*.


WHY YOU'LL LOVE IT:

Weightless on the skin, with no white cast, it contains NON-NANO TITANIUM DIOXIDE active to protect skin from damaging UVA, UVB, free-radicals + infrared sunlight with broad-spectrum SPF 20.
  • Ideal for all skin types – even the most sensitive.
  • Non-comedogenic
  • Vegan
  • Available in 30 inclusive shades.

CONSUMER TESTED:

  • Clinically proven to improve skin smoothness in 7 days*
  • Improves skins tone and minimizes pores over time
  • Delivers all-day feather-light, naturally radiant finish
  • Protects against UVA/UVB rays with broad spectrum mineral SPF 20

    *Based on a clinical test by an independent lab

ORIGINAL Pure Serum Radiant Natural Liquid Foundation Mineral SPF 20

Fair Cool 1

Reviews & Questions

4.3
Rated 4.3 out of 5 stars
Based on 8 reviews
Total 5 star reviews: 5 Total 4 star reviews: 2 Total 3 star reviews: 0 Total 2 star reviews: 0 Total 1 star reviews: 1
88%would recommend this product
8 reviews
  • LW
    LINDA W.
    Verified Buyer
    I recommend this product
    Skin Type Normal
    Skin Tone Light Medium
    Best To Use For Blends Well, Medium Coverage, Luminous Finish, Long Wearing, Quick Application
    Age Over 60
    Rated 5 out of 5 stars
    21 hours ago
    Gorgeous Foundation.

    Gorgeous foundation. Beautiful luminous finish. Really moisturising and comfortable. I will buy again.

  • R
    rosemary
    I recommend this product
    Rated 4 out of 5 stars
    2 weeks ago
    4 Stars

    So pleased with the coverage of this product it makes my skin look lovely without looking heavy or unnatural. Make sure you shake very, very well before first use as mine had separated and just a fluid came out with 1st pump. Would recommend.

  • SC
    Sarah C.
    Verified Buyer
    I recommend this product
    Skin Type Combination
    Skin Tone Light
    Best To Use For Blends Well, Medium Coverage, Natural Finish
    Age 41-50
    Rated 4 out of 5 stars
    3 weeks ago
    Thinner than expected but still nice finish

    This is definitely more of a serum with colour rather than a foundation with serum in it (which is what I was expecting) - once I got used to the texture I like it. You only need one pump and it takes a bit of blending in but then it gives a nice natural finish. The colour match with another brand I use was also accurate (using the ‘Find my shade’ feature)

  • SB
    Shirley B.
    Verified Buyer
    I recommend this product
    Skin Type Normal
    Skin Tone Light Medium
    Best To Use For Blends Well, Natural Finish, Quick Application, Long Wearing
    Age Over 60
    Rated 5 out of 5 stars
    1 month ago
    Natural look

    I like this product it’s light in texture easy to apply and looks quite natural.

  • AR
    Anna R.
    Verified Buyer
    I recommend this product
    Skin Type Normal
    Skin Tone Light Medium
    Best To Use For Blends Well, Medium Coverage, Luminous Finish, Quick Application, Natural Finish
    Age Over 60
    Rated 5 out of 5 stars
    1 month ago
    Good for mature skin

    This is a lovely foundation which gives decent cover and a luminous finish. It is a relief to find a foundation which does not have aging Matte look. There is an excellent choice of shades. Will definitely buy again. Well done, bare minerals!